EDUCATION AND CULTURE

DIRECTORATE OF PUBLICITY

Organisation.— The Directorate of Publicity, Maharashtra State, has four regional offices in the State. The regional office, Nagpur is under the control of the Regional Publicity Officer who exercises jurisdiction over the eight districts of Vidarbha including Bhandara. At the district level, the District Publicity Officer looks after the publicity work and other concerned matters.

The Regional Publicity Officer works as a link between the Government offices and the press in the district. He keeps in touch with these offices and issues news items and write-ups to the press. He also acts as a correspondent of the Directorate of Publicity, Maharashtra State, and gives publicity to the various Government schemes and activities. He keeps the Director of Publicity informed of the trends in the local press and public opinion and helps the film section of the Directorate in producing documentary films and news-reels on subjects pertaining to the region.

District Publicity Officer.— The District Publicity Officer, Bhandara, a representative of the Directorate of Publicity in the district works under the supervision of the Regional Publicity Officer, Nagpur. He is entrusted with the work of giving publicity to the various schemes and progress made under the development programmes. The reports and comments appearing in the press in respect of his district are scrutinized by him and submitted to concerned officers for necessary action.

He supplies material, booklets and information for being incorporated in various publications of the Directorate. He keeps the Regional Publicity Officer acquainted with trends in the local press. He also keeps himself in close touch with the Collector and carries out his instructions in respect of publicity.

The information centre at the district headquarters forms the part of the district publicity office. It is provided with maps, charts, model's and various Government publications showing the progress of development works. The centre also subscribes to important newspapers.

Rural Broadcasting.—Under the scheme of contributory scheme of community listening, a village desirous to having a radio set is required to pay Rs. 175 as installation contribution and Rs. 90 towards maintenance charges.

The installation and routine maintenance of these radio sets is carried out by Rural Broadcasting Unit. In Bhandara district, there are in all two maintenance units located at Bhandara and Sakoli. A third unit is proposed to be opened at Gondia. Each of the unit is placed in charge of a supervisor, who is provided with requisite testing equipment, etc., to attend the routine and minor repairing of radio sets. A departmental vehicle is stationed at each unit for transport of radio sets, allied accessories and staff to and from the villages in connection with installation and maintenance of the radio sets.

The radio sets are installed in the public places such as village chawdi, village panchayat office, library, etc. In 1969, 613 villages in the district were provided with radio sets.

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